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A new event model
In pursuit of low environmental impact
In accordance with the philosophy of good, clean and fair, Salone del Gusto and Terra Madre are bringing their form and content closer together. Slow Food and Industrial Design (Torino Polytechnic), in collaboration with the ZERI Foundation and other partners, will consolidate their commitment to move towards the application of a holistic vision of events, venues, organization and Presidia, continuing a trend already launched experimentally in 2006.
The aim of the project, part of the Torino 2008 World Design Capital program, is the progressive reduction of the environmental impact of the two events. New sustainable models of consumption will be developed, and outputs, such as waste, will be recycled for other processes, thus giving them new economic value.
The 2008 Salone del Gusto and Terra Madre will be the starting point for a journey of many years in which they will assert their innovative role and educational function.
Partners: 
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